In October 1893, Jimmy Swinnerton began illustrating "initials" of articles of The San Francisco Examiner about the upcoming San Francisco Mid-Winter Exposition of 1894. (These initial illustrations were fairly common in newspapers at the time.) These initials featured a bear, based on the state mascot of the bear "Monarch", which would quickly become popular and be picked up as a mascot for the paper, and continued well after the closing of the fair.
Oct 14, 1893
Page 4
The first bear (that I know of)
June 21, 1894
Page 8
The bear dropped away in July 1894 shortly after the closing of the fair, but on October 2, 1894 reappears as a weather illustration.
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